Shop Blog

When it comes to bikes, the Felt Z7 is a steal even before the Labor Day sale pricing. With a tall headtube and long wheelbase it’s full carbon frame provides both a fast and stable ride. Available for both men and women at a price less than $1200. Stop by the store today for a test ride!

Bike Shop Sale! Our annual Labor Day Sale is here with up to 30% Off Bikes & up to 50% Off Most Everything Else in the Store (Helmets, Nutrition, Shoes, Clothing, Tires, Wheels, Lights) . Don’t Miss this 1x/Year Sale – Labor Day 10am – 5pm.

Have you noticed how many medals have been won on Cervélo bikes this Olympics? Gold medals are won out of a combination of both fitness and equipment. Cervelo has always been a company who prides itself on being on the leading edge of technology which has lead to the fastest bikes on both the track and the road. If you are looking to upgrade your bike, be sure to come by the EF Shop for a test ride of the fastest road and TT bikes.

Throughout the year and especially this time of the season when the temperatures are high and the humidity even higher, we are asked for advice on how to carry enough fluids to get through a ride. Thanks to the Profile Design lineup of aero water bottles, we have several solutions for every rider whether you are training for long or short course races without sacrificing aerodynamics.  Stop by the shop and we can customize an option for you.

We are excited to present one of our new uniform designs which we are rolling out now with a new Scody Short Sleeve Tri Suit – order yours now through Sunday. Sleeved tri suits have proven in the wind tunnel to save athletes 10-15 watts (7-10 minutes over an Ironman, 3-5 min Half Ironman, 1-2 min Olympic, 30-45 sec Sprint) over traditional sleeveless suits.