Mission

We empower adults and kids to enhanced fitness and performance through expert coaching and gear guidance.

Vision

To change the way America gets in shape and prepares for competition through endurance training.

Tag Line

Endorphin Fitness provides expert coaching to guide some to their first finish line and others to the finish line first.

Value Statement by our Founder, Michael Harlow

Endorphin Fitness is about more than making our athletes faster though we are extremely successful at doing just that. We care more about what the process of reaching your potential physically will do for the rest of your life. When I founded Endorphin Fitness, my vision was to transform lives in this manner, and this remains my vision to this day from our youth athletes to our adult athletes. When you become part of Endorphin Fitness as a staff member, coach, or athlete, you become part of something bigger than just sport. I hope you will embrace this and strive to always live life to the fullest while being an example to others. This is what we refer to as "Living Red."